Difference between revisions of "Domaining"

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(Short overview, Domainer, How it works, Domaining Reasons)
 
(edits to make it closer to the industry lingo)
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'''Domaining''' is usually referred to as the business of buying, selling, and developing domain names. Sometimes, it is also used to describe the practice of monetizing domain name registrations. Domaining must not be confused with domain monetization which involves marketing activities to increase earn profit from traffic by means of advertising programs such as PPC (pay-per-click)). <ref>[http://icannwiki.org/Domaining_Glossary Domaining Glossary]</ref>  
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'''Domaining''' refers to the business of buying, selling, and developing and monetizing domain names <ref>[http://icannwiki.org/Domaining_Glossary Domaining Glossary]</ref>.
  
 
==Short overview==
 
==Short overview==
Domaining is also called "domain name speculation" and describes the actions of purchasing and selling domain names as a main activity to earn profit.<ref>[http://www.quickonlinetips.com/domain-names/domaining/ Domaining]</ref> In this way, in order to start a domaining business, the entrepreneur must be able to purchase and register unique and profitable domain name with the purpose of selling them at a later date. The difference between the cost of the domain at purchase and the price at selling represents the profit earned.  
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Domaining, also called "domain name speculation", describes of purchasing and selling domain names with the goal of earning profit<ref>[http://www.quickonlinetips.com/domain-names/domaining/ Domaining]</ref>; the domainer is an entrepreneur.  Being able to identify a name that can be registered in the [[Primary Domain Market|primary market]] or purchased in the [[Secondary Domain Market|secondary market]] and then later sold at a profit is the key talent required to earn a profit.
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Domainers also earn income by developing domain names into either parked pages or more complete websites with the goal of attracting traffic which can be [[Domain Name Monetization|monetized]] by selling advertising.
  
 
==How it works==
 
==How it works==
In order to start a domaining business there is a need of an entrepreneur which in this case is known as '''domainer'''. The domainer basically buys and sells domains while his decisions are based on entrepreneurial skills and instincts. If the domainer oversees an important domain to be purchased in the near future at a higher value than today, he will purchase and register it. But all these facts are speculative issues which lead us to the risks involved in the domaining industry.
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Picking a good domain name requires skill, instinct and probably some luck. Like real estate it's critical to understand the trends and be able to do the research necessary to understand why one name is more valuable than anotherThis includes keyword analysis, traffic patterns and new trends. There have been many attempts at automated domain name valuation, but all fall far short of human judgement.
 
 
The domaining business is the least risky business because even if the price of the domain purchased will not increase, it will neither decreaseIn this way, the domainer has always the possibility to sell the domain name to bulk domain name buyers and recover his initial investment. Some domain names may increase in value exponentially (case in which the profit rate achieved is very high), while other domain names may increase with moderation (case in which premium domain name buyers are the main target). <ref>[http://www.quickonlinetips.com/domain-names/domaining/ Domaining Tips]</ref>
 
  
However, in order to determine which are the most profitable domain names the domainer must analyze the most popular keywords that generate a lot of traffic, as well as new trends. This is as easy as it may seem, but the rewards are definitely worth it.  
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The price of some domains increase dramatically while other increase more moderately.  There is risk of course, but many have done well. In addition, some decide to get out of the business by selling their entire portfolio in a "bulk sale". <ref>[http://www.quickonlinetips.com/domain-names/domaining/ Domaining Tips]</ref>
  
 
==Necessary domaining elements==
 
==Necessary domaining elements==
In order to be part of the domaining industry there is first the need to become a ''domainer''. There are plenty of resources and online guides related to domaining and how to be successful in this field of activity. Risk-takers are the ideal match for domaining.
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There are many online resources and guides to help the novice get started, but being a risk-taker is definitely the right personality profile to have.<ref>[http://www.flipfacts.com/2010/09/01/what-is-domaining/ What is domaining]</ref>
Besides a domainer, some ''basic entrepreneurial skills'' are required - especially developing the ability to identify an opportunity and choosing the right timing to invest in domain names. These two elements are crucial for a successful domaining business.
 
  
==Reasons for Domaining ==
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== [[CyberSquatting]] ==
When deciding to purchase a domain name, the domainer will perform this transaction for one of 3 reasons:
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Some people purchase domain names that are the exact or similar name of existing companies, famous people or organizations with the goal of selling the name to them at a later point in time.  This practice is an abuse of the intellectual property of others and avoided by most professional domainers.
# There is a high probability that a company will require the domain name and due to the low availability of domain names, the price will rise.
 
# By means of marketing techniques, monetizing or other such methods the domainer will be able to increase his revenues and even increase the attractiveness of the domain.
 
# To loosen up the competition or to prevent another competitor from purchasing the domain name, while being aware if its importance. Then, the domainer will expect a negotation process to start in order to sell the domain name to his competitor. <ref>[http://www.flipfacts.com/2010/09/01/what-is-domaining/ What is domaining]</ref>
 
  
 
==References==
 
==References==
 
{{reflist}}
 
{{reflist}}

Revision as of 17:01, 6 February 2011

Domaining refers to the business of buying, selling, and developing and monetizing domain names [1].

Short overview

Domaining, also called "domain name speculation", describes of purchasing and selling domain names with the goal of earning profit[2]; the domainer is an entrepreneur. Being able to identify a name that can be registered in the primary market or purchased in the secondary market and then later sold at a profit is the key talent required to earn a profit.

Domainers also earn income by developing domain names into either parked pages or more complete websites with the goal of attracting traffic which can be monetized by selling advertising.

How it works

Picking a good domain name requires skill, instinct and probably some luck. Like real estate it's critical to understand the trends and be able to do the research necessary to understand why one name is more valuable than another. This includes keyword analysis, traffic patterns and new trends. There have been many attempts at automated domain name valuation, but all fall far short of human judgement.

The price of some domains increase dramatically while other increase more moderately. There is risk of course, but many have done well. In addition, some decide to get out of the business by selling their entire portfolio in a "bulk sale". [3]

Necessary domaining elements

There are many online resources and guides to help the novice get started, but being a risk-taker is definitely the right personality profile to have.[4]

CyberSquatting

Some people purchase domain names that are the exact or similar name of existing companies, famous people or organizations with the goal of selling the name to them at a later point in time. This practice is an abuse of the intellectual property of others and avoided by most professional domainers.

References