Difference between revisions of "Epic Media Group (EMG Connexus, Inc.)"
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'''Epic Media Group is the trade name for EMG Connexus, Inc.''' The company is a global digital marketing solutions provider. Epic Media Group provides advertising services, brand building and performance-based customer acquisition solutions.<ref>[http://www.adexchanger.com/online-advertising/ceo-shaw-epic-media-group AdExchanger Interview With CEO Shaw]</ref> | '''Epic Media Group is the trade name for EMG Connexus, Inc.''' The company is a global digital marketing solutions provider. Epic Media Group provides advertising services, brand building and performance-based customer acquisition solutions.<ref>[http://www.adexchanger.com/online-advertising/ceo-shaw-epic-media-group AdExchanger Interview With CEO Shaw]</ref> | ||
| − | Epic Marketplace serves as the brand leader and cornerstone of the company, which is ranked within the top 10 data-driven advanced targeting networks, with over 145 million visitors per month.<ref>[http://www.theepicmediagroup.com/about/brands.php epicmediagroup.com]</ref> | + | '''Epic Marketplace''' serves as the brand leader and cornerstone of the company, which is ranked within the top 10 data-driven advanced targeting networks, with over 145 million visitors per month.<ref>[http://www.theepicmediagroup.com/about/brands.php epicmediagroup.com]</ref> |
==Background== | ==Background== | ||
| − | '''EMG Connexus''' has been in business since 2001, and was originally founded as '''YF Direct, Inc.''', and later changed its name to '''NetBlue''' in 2004. Art Shaw was appointed CEO in 2005, and in 2006 the original company acquired '''[[Vendare Media Group]]''' in a merger and changed its name to '''Connexus'''.<ref>[http://www.jayweintraub.com/2006/06/vendare_netblue.html Vendare Media-Net Blue Merger]</ref> In 2010, the company acquired [[Epic Advertising]] in a merger and changed its name to EMG Connexus, aka "Epic Media Group".<ref>[http://www.internetadsales.com/connexus-to-merge-with-epic-advertising Connexus-Epic Advertising Merger]</ref> It has offices located in New York, Los Angeles, Toronto, San Francisco, London, Chicago and Vietnam. | + | '''EMG Connexus''' has been in business since 2001, and was originally founded as '''YF Direct, Inc.''', and later changed its name to '''NetBlue''' in 2004. Art Shaw was appointed CEO in 2005, and in 2006 the original company acquired '''[[Vendare Media Group]]''' in a merger and changed its name to '''Connexus'''.<ref>[http://www.jayweintraub.com/2006/06/vendare_netblue.html Vendare Media-Net Blue Merger]</ref> In 2010, the company acquired '''[[Epic Advertising]]''' in a merger and changed its name to EMG Connexus, aka "Epic Media Group".<ref>[http://www.internetadsales.com/connexus-to-merge-with-epic-advertising Connexus-Epic Advertising Merger]</ref> It has offices located in New York, Los Angeles, Toronto, San Francisco, London, Chicago and Vietnam. |
Conceived as an online industry consolidation platform, EMG Connexus has made twenty-two (22) acquisitions since it was founded. The company was accredited by the Better Business Bureau in 2010.<ref>[http://www.bbb.org/new-york-city/business-reviews/internet-shopping/epic-media-group-inc-in-new-york-ny-52895/ Better Business Bureau]</ref> | Conceived as an online industry consolidation platform, EMG Connexus has made twenty-two (22) acquisitions since it was founded. The company was accredited by the Better Business Bureau in 2010.<ref>[http://www.bbb.org/new-york-city/business-reviews/internet-shopping/epic-media-group-inc-in-new-york-ny-52895/ Better Business Bureau]</ref> | ||
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==Industry Roll-Up== | ==Industry Roll-Up== | ||
Conceived as an online industry consolidation platform, EMG Connexus has made twenty-two (22) acquisitions since it was founded. Major transactions include: <br> | Conceived as an online industry consolidation platform, EMG Connexus has made twenty-two (22) acquisitions since it was founded. Major transactions include: <br> | ||
| − | • Traffic Marketplace was acquired from Vivendi Universal, 2003<ref>[http://chiefmarketer.com/news/vendare-acquires-trafficmarketplace Traffic Marketplace Acquired]</ref><br> | + | • '''Traffic Marketplace''' was acquired from Vivendi Universal, 2003<ref>[http://chiefmarketer.com/news/vendare-acquires-trafficmarketplace Traffic Marketplace Acquired]</ref><br> |
| − | • New.Net, Inc. was acquired from Idealab, 2004<ref>[http://www.webhosting.info/news/1/vendare-group-acquires-new.net_0504052567.htm New.Net aka FirstLook Acquired]</ref><br> | + | • '''New.Net, Inc.''' was acquired from Idealab, 2004<ref>[http://www.webhosting.info/news/1/vendare-group-acquires-new.net_0504052567.htm New.Net aka FirstLook Acquired]</ref><br> |
| − | • Vendare Media Group was acquired from Insight Partners, Millennium and Idealab, 2004<ref>[http://www.conversionrater.com/2006/06/13/vendare-media-and-netblue-to-merge/ Vendare Media Group Acquired]</ref><br> | + | • '''[[Vendare Media Group]]''' was acquired from Insight Partners, Millennium and Idealab, 2004<ref>[http://www.conversionrater.com/2006/06/13/vendare-media-and-netblue-to-merge/ Vendare Media Group Acquired]</ref><br> |
| − | • Admodus, Inc. was acquired from Insight Partners, 2007<ref>[http://www.adotas.com/2007/07/connexus-acquires-admodus/ Admodus Acquired]</ref><br> | + | • '''Admodus, Inc.''' was acquired from Insight Partners, 2007<ref>[http://www.adotas.com/2007/07/connexus-acquires-admodus/ Admodus Acquired]</ref><br> |
| − | • Epic Advertising was acquired from TA Associates and Stripes Group, 2010<ref>[http://www.prnewswire.com/news-releases/connexus-corporation-and-epic-advertising-announce-merger-89051787.html Epic Acquired]</ref><br> | + | • '''[[Epic Advertising]]''' was acquired from TA Associates and Stripes Group, 2010<ref>[http://www.prnewswire.com/news-releases/connexus-corporation-and-epic-advertising-announce-merger-89051787.html Epic Acquired]</ref><br> |
==Brands== | ==Brands== | ||
| − | Epic-Media Group has a powerful multi-channel integrated traffic distribution capable of feeding different kinds of digital marketing platforms. The company's traffic distribution brands include Epic Marketplace, Epic Direct, Epic Display, Epic Mobile, Epic Social, and Firstlook.<ref>[http://www.adexchanger.com/online-advertising/adexchanger-com-predictions-for-2011-platforms-networks-exchanges-part-i 2nd AdExchanger Interview With CEO Shaw/]</ref> <ref>[http://www.theepicmediagroup.com/about/brands.php Brands]</ref> | + | Epic-Media Group has a powerful multi-channel integrated traffic distribution capable of feeding different kinds of digital marketing platforms. The company's traffic distribution brands include '''Epic Marketplace''', '''Epic Direct''', '''Epic Display''', '''Epic Mobile''', '''Epic Social''', and '''Firstlook'''.<ref>[http://www.adexchanger.com/online-advertising/adexchanger-com-predictions-for-2011-platforms-networks-exchanges-part-i 2nd AdExchanger Interview With CEO Shaw/]</ref> <ref>[http://www.theepicmediagroup.com/about/brands.php Brands]</ref> |
==Awards== | ==Awards== | ||
Revision as of 20:42, 27 January 2013
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| Type: | Privately held |
| Industry: | Internet |
| Founded: | 2001 |
| Founder(s): | Kenneth Chan |
| Ownership: | Large Private Equity, Venture Capital |
| Headquarters: | Los Angeles, CA & New York, NY |
| Country: | USA |
| Employees: | 340 at max headcount, 29 VP & higher incl. 18 C-level |
| Website: | Epic Media Group |
| Key People | |
| Art Shaw, CEO [Jan. 2005 - Apr. 2011] Don Mathis, President [May 2010 - Apr 2011], interim CEO [May 2011 - Sep. 2011] Other key executives: Chris Pirrone, EVP of Epic Marketplace | |
Epic Media Group is the trade name for EMG Connexus, Inc. The company is a global digital marketing solutions provider. Epic Media Group provides advertising services, brand building and performance-based customer acquisition solutions.[1]
Epic Marketplace serves as the brand leader and cornerstone of the company, which is ranked within the top 10 data-driven advanced targeting networks, with over 145 million visitors per month.[2]
Background
EMG Connexus has been in business since 2001, and was originally founded as YF Direct, Inc., and later changed its name to NetBlue in 2004. Art Shaw was appointed CEO in 2005, and in 2006 the original company acquired Vendare Media Group in a merger and changed its name to Connexus.[3] In 2010, the company acquired Epic Advertising in a merger and changed its name to EMG Connexus, aka "Epic Media Group".[4] It has offices located in New York, Los Angeles, Toronto, San Francisco, London, Chicago and Vietnam.
Conceived as an online industry consolidation platform, EMG Connexus has made twenty-two (22) acquisitions since it was founded. The company was accredited by the Better Business Bureau in 2010.[5]
Industry Roll-Up
Conceived as an online industry consolidation platform, EMG Connexus has made twenty-two (22) acquisitions since it was founded. Major transactions include:
• Traffic Marketplace was acquired from Vivendi Universal, 2003[6]
• New.Net, Inc. was acquired from Idealab, 2004[7]
• Vendare Media Group was acquired from Insight Partners, Millennium and Idealab, 2004[8]
• Admodus, Inc. was acquired from Insight Partners, 2007[9]
• Epic Advertising was acquired from TA Associates and Stripes Group, 2010[10]
Brands
Epic-Media Group has a powerful multi-channel integrated traffic distribution capable of feeding different kinds of digital marketing platforms. The company's traffic distribution brands include Epic Marketplace, Epic Direct, Epic Display, Epic Mobile, Epic Social, and Firstlook.[11] [12]
Awards
The company is a recipient of various awards, which include:[13]
- mThink- The Top CPA Network 2010
- Advertising Age- Best Places to Work in Marketing and Media
- Crains Best Places to Work in New York City- ranked third
- Stevie Award Marketing Team of the Year-2009
- 2009 Rebrand 100
Philantrophy
Epic Media Group is also committed in giving back to the community by supporting organizations like the Susan G. Komen for the Cure, Avon Walk for Breast Cancer, The Leukemia and Lymphoma Society, The Children's Heart Foundation, Coro New York Leadership Center and CHOC Children's Foundation.[14]
References
- ↑ AdExchanger Interview With CEO Shaw
- ↑ epicmediagroup.com
- ↑ Vendare Media-Net Blue Merger
- ↑ Connexus-Epic Advertising Merger
- ↑ Better Business Bureau
- ↑ Traffic Marketplace Acquired
- ↑ New.Net aka FirstLook Acquired
- ↑ Vendare Media Group Acquired
- ↑ Admodus Acquired
- ↑ Epic Acquired
- ↑ 2nd AdExchanger Interview With CEO Shaw/
- ↑ Brands
- ↑ Awards
- ↑ Philantrophy