Changes

Previously, Juan was the CEO and Co-Founder of TeRespondo.com. TeRespondo.com  became the largest online search advertising in Latin America and was sold to Yahoo! Inc. in 2005.<ref>[http://www.seroundtable.com/archives/001821.html seroundtable.com]</ref> The project underwent some difficulties and had to be shut down around 2000 to 2001;<ref>[http://www.mo.com/juan-diego-calle-dot-co mo.com]</ref> despite that the traffic of one of their meta-search engines continued to grow. They gave the project another try, this time with less start-up money, a point that Mr. Calle notes can often be an asset to small start-ups. At that time, [[Google]], [[Yahoo]], and [[Overture.com]], were in an all-out war for international dominance; Juan recognized that he couldn't compete with these juggernauts but that he held a coveted expansion market, thus he sold to Yahoo in 2005.<ref>[http://www.dnjournal.com/cover/2010/november-december.htm DNJournal.com]</ref>

Previously, Juan was the CEO and Co-Founder of TeRespondo.com. TeRespondo.com  became the largest online search advertising in Latin America and was sold to Yahoo! Inc. in 2005.<ref>[http://www.seroundtable.com/archives/001821.html seroundtable.com]</ref> The project underwent some difficulties and had to be shut down around 2000 to 2001;<ref>[http://www.mo.com/juan-diego-calle-dot-co mo.com]</ref> despite that the traffic of one of their meta-search engines continued to grow. They gave the project another try, this time with less start-up money, a point that Mr. Calle notes can often be an asset to small start-ups. At that time, [[Google]], [[Yahoo]], and [[Overture.com]], were in an all-out war for international dominance; Juan recognized that he couldn't compete with these juggernauts but that he held a coveted expansion market, thus he sold to Yahoo in 2005.<ref>[http://www.dnjournal.com/cover/2010/november-december.htm DNJournal.com]</ref>

==Interviews==

==Interviews==