Difference between revisions of ".shangrila"

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{{TLD|
 
{{TLD|
 
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|status = Proposed
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|status = Delegated
 
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|translation =
 
|manager  =
 
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|registryprovider  = [[Verisign]]
 
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|priority = 398 - [[Shangri-La International Hotel Management Limited]]
 
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'''.shangrila''' is a [[Brand TLD]] being proposed in [[ICANN]]'s [[New gTLD Program]]. The applicant is [[Shangri-La International Hotel Management Limited]].<ref>[http://newgtlds.icann.org/en/program-status/application-results/strings-1200utc-13jun12-en Reveal Day 13 June 2012 – New gTLD Applied-For Strings]</ref>
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'''.shangrila''' is a [[Brand TLD]] delegated to the [[Root Zone]] in [[ICANN]]'s [[New gTLD Program]] on 2 July 2016. The registry is managed by [[Shangri-La International Hotel Management Limited]], with back-end services provided by [[Verisign]].<ref>[https://newgtlds.icann.org/en/program-status/delegated-strings Delegated Strings]</ref><ref>[http://newgtlds.icann.org/en/program-status/application-results/strings-1200utc-13jun12-en Reveal Day 13 June 2012 – New gTLD Applied-For Strings]</ref>
  
 
The application was issued a [[GAC]] Early Warning by China. The warning system is noted as a strong recommendation on behalf of national governments to the [[ICANN Board]] that a given TLD application should be denied as it stands. Applicants are encouraged to work with objecting GAC members.<ref>[http://newgtlds.icann.org/en/applicants/gac-early-warning GAC Early Warning, NewgTLDS.ICANN.org] Retrieved 26 Nov 2012</ref>
 
The application was issued a [[GAC]] Early Warning by China. The warning system is noted as a strong recommendation on behalf of national governments to the [[ICANN Board]] that a given TLD application should be denied as it stands. Applicants are encouraged to work with objecting GAC members.<ref>[http://newgtlds.icann.org/en/applicants/gac-early-warning GAC Early Warning, NewgTLDS.ICANN.org] Retrieved 26 Nov 2012</ref>
  
 
The warning states that string refers to a Chinese county, and as such is a [[Geo TLD]] and requires government support. The Chinese government does not support the application.<ref>[https://gacweb.icann.org/download/attachments/22938690/Shangrila-CN-76333.pdf?version=1&modificationDate=1353452289000 Shangrila CN, GACweb.ICANN.org]Retrieved 26 Nov 2012</ref>
 
The warning states that string refers to a Chinese county, and as such is a [[Geo TLD]] and requires government support. The Chinese government does not support the application.<ref>[https://gacweb.icann.org/download/attachments/22938690/Shangrila-CN-76333.pdf?version=1&modificationDate=1353452289000 Shangrila CN, GACweb.ICANN.org]Retrieved 26 Nov 2012</ref>
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==Application Details==
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The following is excerpted from the applicant's response to question #18:
  
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"The new .shangrila gTLD will operate as a restricted registry, in which Shangri-La International Hotel Management Limited (Shangri-La International) can create and control domain spaces within .shangrila that promote the identity and authenticity of its brand. In this regard, .shangrila will be used by Shangri-La International to provide information, services and resources regarding Shangri-La hotels and resorts to consumers in a way that promotes trust, confidence and convenience. The .shangrila gTLD will provide an authoritative Internet space for Shangri-La International, its affiliates and partners that are associated with the Shangri-La brand. Second and third level domains can then be utilised for localised booking services and communication and marketing purposes, with Internet users assured of brand authenticity.
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Shangri-La International, trading as Shangri-La Hotels and Resorts, is a global group that owns, operates and⁄or manages 57 five-star Shangri-La hotels and resorts in 17 countries across the world. This is due to expand to 84 hotels in 21 countries in the near future. Shangri-La International, established in 1984, is a wholly owned subsidiary of Hong Kong-based Shangri-La Asia Limited (Shangri-La Asia). Shangri-La Asia, listed on the Hong Kong and Singapore Stock Exchanges and traded as American Depositary Receipts (ADR) in the US, had 2010 revenue of nearly USD1.6 billion and a market capitalisation of about USD42 billion. Shangri-La Asia has over 33,000 employees and around 30,000 guest rooms. Shangri-La International has won numerous awards and is consistently recognised as an industry leader by prestigious publications around the world. This includes recently winning 8 awards and being voted “Best Business Hotel Brand in Asia-Pacific” in the Business Traveller Asia-Pacific magazine 2011 readers’ poll for the 11th consecutive year. In this regard, consumer trust, continuous innovation and protection of the Shangri-La brand are paramount considerations in all its activities. The .shangrila will promote the Shangri-La brand and maintain Shangri-La International’s strong online presence. These objectives will be further complemented by Shangri-La International’s gTLD application for the Internationalized Domain Name (IDN) “shangrila” in Chinese language.
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Only affiliate entities of Shangri-La International will be eligible to register domain names in .shangrila at this stage. The domain name registration processes will address the requirements mandated by ICANN, including rights abuse prevention measures."<ref>[http://gtldresult.icann.org/application-result/applicationstatus/applicationdetails/1687 Application Download, gTLDresult.ICANN.org]Retrieved 17 Feb 2013</ref>
 
==References==
 
==References==
 
{{reflist}}
 
{{reflist}}
  
 
[[Category:TLD]]
 
[[Category:TLD]]

Latest revision as of 18:33, 7 May 2024

Status: Delegated
Registry Provider: Verisign
Type: Brand TLD
Priority #: 398 - Shangri-La International Hotel Management Limited

More information: NTLDStatsLogo.png

.shangrila is a Brand TLD delegated to the Root Zone in ICANN's New gTLD Program on 2 July 2016. The registry is managed by Shangri-La International Hotel Management Limited, with back-end services provided by Verisign.[1][2]

The application was issued a GAC Early Warning by China. The warning system is noted as a strong recommendation on behalf of national governments to the ICANN Board that a given TLD application should be denied as it stands. Applicants are encouraged to work with objecting GAC members.[3]

The warning states that string refers to a Chinese county, and as such is a Geo TLD and requires government support. The Chinese government does not support the application.[4]

Application Details

The following is excerpted from the applicant's response to question #18:

"The new .shangrila gTLD will operate as a restricted registry, in which Shangri-La International Hotel Management Limited (Shangri-La International) can create and control domain spaces within .shangrila that promote the identity and authenticity of its brand. In this regard, .shangrila will be used by Shangri-La International to provide information, services and resources regarding Shangri-La hotels and resorts to consumers in a way that promotes trust, confidence and convenience. The .shangrila gTLD will provide an authoritative Internet space for Shangri-La International, its affiliates and partners that are associated with the Shangri-La brand. Second and third level domains can then be utilised for localised booking services and communication and marketing purposes, with Internet users assured of brand authenticity.

Shangri-La International, trading as Shangri-La Hotels and Resorts, is a global group that owns, operates and⁄or manages 57 five-star Shangri-La hotels and resorts in 17 countries across the world. This is due to expand to 84 hotels in 21 countries in the near future. Shangri-La International, established in 1984, is a wholly owned subsidiary of Hong Kong-based Shangri-La Asia Limited (Shangri-La Asia). Shangri-La Asia, listed on the Hong Kong and Singapore Stock Exchanges and traded as American Depositary Receipts (ADR) in the US, had 2010 revenue of nearly USD1.6 billion and a market capitalisation of about USD42 billion. Shangri-La Asia has over 33,000 employees and around 30,000 guest rooms. Shangri-La International has won numerous awards and is consistently recognised as an industry leader by prestigious publications around the world. This includes recently winning 8 awards and being voted “Best Business Hotel Brand in Asia-Pacific” in the Business Traveller Asia-Pacific magazine 2011 readers’ poll for the 11th consecutive year. In this regard, consumer trust, continuous innovation and protection of the Shangri-La brand are paramount considerations in all its activities. The .shangrila will promote the Shangri-La brand and maintain Shangri-La International’s strong online presence. These objectives will be further complemented by Shangri-La International’s gTLD application for the Internationalized Domain Name (IDN) “shangrila” in Chinese language.

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Only affiliate entities of Shangri-La International will be eligible to register domain names in .shangrila at this stage. The domain name registration processes will address the requirements mandated by ICANN, including rights abuse prevention measures."[5]

References